Thursday, February 23, 2012
Thursday, February 16, 2012
Spreading our Story!
Today is a big day for us at the Grapevine Group. We are bringing our new book, Story Juice: How Ideas Spread and Brands Grow, to market with our partners, Ketchum. In many ways, Ketchum is our ideal partner. They are one of the largest global agencies in the business that earns attention for brands everyday with stories that travel on their own power. We believe Ketchum represents the new agency model powerful brands will turn to for story-centric strategy without borders.
In the days to come, we’ll be tweeting and blogging about new ways to express a brand’s story based on the latest brain research we’ve been following for nearly two years. But today we’re simply celebrating!
Please download our new book for free and enjoy the read. We’d love to hear from you as you use story strategies in your business and your life!
In the days to come, we’ll be tweeting and blogging about new ways to express a brand’s story based on the latest brain research we’ve been following for nearly two years. But today we’re simply celebrating!
Please download our new book for free and enjoy the read. We’d love to hear from you as you use story strategies in your business and your life!
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